Nepal’s travel and tourism industry is poised for significant growth in 2026, building on a remarkable rebound following the disruptions of the COVID-19 pandemic. In 2025, Nepal welcomed over 815,000 international tourists, demonstrating a steady recovery and strong appeal among global travellers, especially for trekking and cultural tourism in popular regions such as the Kathmandu […]
PPC, or pay-per-click, is a popular online advertising model where advertisers pay a fee each time someone clicks on their ad. It is a great way to drive traffic and conversions to your website. In this article, we will discuss how to run effective and profitable ads using PPC. To start with, PPC marketing allows […]
Top Video Marketing Trends to Watch in 2026 Step into the world of videos and marketing magic! It’s 2026, and we’re about to dive into some cool trends that will rock the video world. Imagine telling stories that grab your attention or playing with interactive stuff—that’s what’s coming! This year, it’s not just about ads; […]
In 2026, Meta Ads continue to be a cornerstone of digital marketing for businesses across Nepal, particularly within the Kathmandu Valley’s thriving market. Facebook Ads, Instagram Ads, WhatsApp Ads, and Facebook Messenger Ads have become essential in reaching diverse Nepali audiences online. However, many advertisers struggle with optimising their budgets effectively, risking wasted spend without […]
Social media marketing has become a powerful tool to promote events across Nepal, especially in bustling areas like the Kathmandu Valley. For event organisers, leveraging platforms like Facebook, Instagram, and TikTok can significantly boost attendance and engagement. Our guide for 2026 will help you master these tools to create impactful promotions tailored to Nepali audiences. […]
Why Ad Placements Matter More Than Ever Nepal’s advertising market is forecasted to reach approximately US$134 million in 2025, reflecting strong and steady growth driven by diverse advertising channels. Traditional media still plays a key role, with TV and video advertising capturing the largest share at US$43 million. However, digital advertising is rapidly expanding, accounting […]
Influencer marketing is rapidly becoming a game-changer in Nepal’s digital space in 2025. With millions of Nepalese spending hours daily on platforms like Instagram, TikTok, and Facebook, brands are partnering with local influencers to reach highly engaged audiences. The rise of micro-influencers, those with smaller but loyal followers, is especially significant because they offer authentic, […]
Digital marketing is the key to unlocking business growth in today’s digital era. But how much does it actually cost in Nepal to leverage these powerful online strategies? Whether you are a startup in Kathmandu Valley or an established business across Nepal, understanding digital marketing pricing helps you make smart investment decisions. In this blog, […]
Facebook advertising policies are designed to foster a safe, respectful, and trustworthy environment for users and advertisers alike. For businesses in Nepal, understanding these guidelines is crucial to gaining approval for your ads, avoiding penalties, and effectively reaching your target audience in 2025. Key Insights Table of Contents Critical Areas of Facebook Ad Policies in […]
Mobile apps are no longer a luxury for Nepali businesses. They have become part of daily life. Customers want easy access to shops, food, services, and payments right from their phones. For many businesses, this is increasingly becoming an effective way to stay connected to their clients and grow. But there is one big concern. […]
Social media marketing has become an indispensable tool for businesses, helping them connect with their audience, build brand awareness, and drive sales. In simple terms, it’s a way for companies to promote their products and services on popular social media platforms, like Facebook, Instagram, Twitter, and LinkedIn. Let’s delve into the basics, benefits, process of […]
Think about the last time you searched “best cafe near me” or “shoe shop in Kathmandu.” Chances are, you trusted the results that showed up at the top. That is exactly how most customers today decide where to spend their money. Local SEO is crucial for Kathmandu businesses: It makes sure your business shows up […]